Track (and Improve) Your Campaign’s Impact
Measure impact, not vanity metrics. Get an in-depth understanding of your audience and what drives users to take action. Ensure your campaign is accomplishing your organization’s goals… not just sending traffic to your website.
- Track your campaign goals. Get data that you can actually use to make decisions.
- Insight into your most effective content
- Get actionable recommendations to make your outreach more effective. Understand your audience and what’s driving users to take action.
Turn Your AdWords Grant into Actions
Got a Google Ads Grant? Just spending the $10K/month can seem like a fulltime job. But AdWords should drive real outcomes for your organization, such as new sign ups, donations or petition signatures. Bee Measure can help you get real value out of your grant.
- Drive action on your website, not just more traffic. Ensure that your AdWords grant is accomplishing your organization’s digital goals, not just sending more visitors.
- Determine your best keywords and ad copy. Bee Measure uses SEO tools to find the top keywords for your website and the most effective copy.
- Create effective landing pages. Sending traffic to your site is only half the work. Bee Measure tests the language, images and/or structure of your ad landing pages to ensure that visitors become subscribers, donors or registered users.
Reach the Right Audience with Facebook Ads
For organizations with a limited advertising budget, Facebook ads are the best place to start. Bee Measure can help you identify your best audiences, test messages and track your success.
- Identify your top messages through rigorous testing
- Set up tracking pixels to measure ad conversions
- Research your targeting and focus on the right audience