What’s New This Week?
Google Analytics Gets a Facelift, Part II
An update to the old adage: nothing in life is certain but death, taxes and Google constantly changing its products. On that note, here’s more about the looming changes to GA’s interface. I can’t weigh in on the update because it hasn’t rolled out to my account yet. (Hey, Google are you listening?)
So Tired of Dashboards
If you are feeling overwhelmed by dashboards, (Lots of numbers! Lots of charts!) you aren’t alone. This article contains good points to consider when building your next dashboard. Pro tip: answer the business question and don’t add unnecessary complexity.
Facebook’s Teen Problem
It’s the latest in a long line of Facebook ad PR disasters. This week, media reported on a leaked presentation from Facebook, which described the social platform’s ability to target vulnerable teens. By monitoring posts and photos, Facebook can determine when young people feel “stressed,” “defeated,” “overwhelmed,” “anxious” and other great feelings.